SEO & AI Discoverability Consultant
I Figure Out Why Your
Business Is Invisible Online
And Fix It
I lay the SEO foundation, then make you visible to every search engine and AI assistant that decides who gets recommended. Google, ChatGPT, Perplexity, Gemini -- if someone is searching for what you sell, I make sure they find you.
About Me
Lesli Rose
Canadian, born and raised in Toronto. I bought my first domain -- this one, lesli.com -- in the 90s. I've been building things on the internet ever since.
I come from sales and marketing. I was the top seller at the Footlocker in Sherway Mall. I was a successful Realtor until my fourth child arrived, then I worked from home until my youngest left the nest. Now I live on a 50-acre peony farm in New Brunswick, and I have all the time and energy to focus on your business.
Technology has finally caught up to the speed I want to move. I'm not just improving my own businesses anymore -- I've put together a small team of professionals, and together we use that experience and expertise to your benefit.
20+ years online
First domain registered in the 90s. Built a 43,000-record pedigree database from scratch. I know what it takes to build something real.
Sales DNA
Top seller at Footlocker. Successful Realtor. I understand what makes people buy -- and that informs every SEO strategy I build.
One business per industry, per location
For local business clients, I only work with one business in your industry in your area. When I optimize your visibility, I'm not helping your competitor do the same thing.
The Problem
Search Is Splitting in Two
90%
Google still drives most discovery
Traditional search isn't going anywhere. Rankings, rich results, and local pack visibility still determine who gets found. This is the foundation.
Growing
AI assistants are the new gatekeepers
ChatGPT, Perplexity, Gemini, and Claude are answering buying questions every day. When they recommend your competitor instead of you, that's a lead you'll never know you lost.
The Solution
SEO Foundation First.
AI Discoverability Second.
I build SEO foundations that last, then layer AI discoverability on top. Schema. Structure. Content that compounds. No shortcuts, no tricks, no bloat.
Layer 1
Technical SEO
Layer 2
Schema & Structured Data
Layer 3
Content Architecture
Layer 4
E-E-A-T Signals
Layer 5
AI Discoverability
How I Work
Audit. Plan. Execute.
No bloat. No committees. No 90-day discovery phases. I figure out what's wrong, build a plan to fix it, and my team and I get it done.
01
Audit
I do a comprehensive audit of your online presence. Technical SEO, schema, content, AI discoverability, competitors, earned visibility. Not an automated score. A real analysis, delivered as a custom report you keep regardless of next steps.
02
Plan
Prioritized roadmap based on what the audit reveals. Highest-impact fixes first. Clear timeline. No 90-day discovery phases. I move fast because I know what matters.
03
Execute
My team and I implement everything. Schema deployed. Content structured. AI directives live. Results tracked weekly. You see exactly what changed and why it matters.
Industries
Built for Businesses
That Depend on Being Found
Local business exclusivity
For local clients, I only take one business per industry per location. If I'm optimizing a dental clinic in Fredericton, I won't work with another dentist in Fredericton. Your investment in visibility stays yours.
Dollars & Sense
SEO Isn't a Cost.
It's the Only Marketing Channel
That Compounds.
Every dollar you spend on paid ads disappears the moment you stop. Every dollar you invest in SEO keeps working. Content published a year ago still generates leads today. Schema added once keeps improving visibility indefinitely. Authority built over time becomes a moat competitors cannot quickly replicate.
This isn't about rankings. It's about building an asset that makes your business easier to find, easier to trust, and easier to choose -- without having to outspend your competition every single month.
Paid ads
You pay. Traffic comes. You stop paying. Traffic stops. Every month starts from zero.
SEO
You invest. Traffic grows. You keep investing. Traffic compounds. Last year's work still produces this year's leads.
SEO + AI Discoverability
Everything SEO does, plus AI systems recommend you by name. You become the default choice, not just an option.
Your Competitors Are Building
Their Foundation Right Now
Every week without structured data, content architecture, and AI discoverability is a week your competitors get further ahead. I'll show you exactly where you stand and what to fix first -- for free.
Get Your Free Audit