Insights
Earned Visibility & Reputation
Your website is 15% of AI visibility. The other 85% is what people say about you. Here's how to build it, monitor it, and make it work for you.
85% of AI Citations Come From Third-Party Sources -- Here's What That Means
Your website is 15% of AI visibility. The other 85% comes from reviews, listicles, press, and community mentions. The data and what to do about it.
The Listicle Strategy -- How to Get Into the Articles AI Actually Cites
AI pulls recommendations from 'best of' roundup articles. How to find them, get listed, and turn them into a citation engine.
Review Platforms AI Trusts -- Where You Need to Be Listed
Google Business Profile, Yelp, G2, Capterra, industry directories. Which platforms matter for your business type and how to optimize them.
How to Monitor What People Say About Your Business Online
Brand mention tracking, sentiment analysis, and the tools that show you what the internet thinks about your business.
Negative Reviews and AI -- How Bad Reviews Affect AI Recommendations
AI systems read reviews. Negative sentiment affects whether you get recommended. How to respond, recover, and build forward.
Building a Reputation That Machines Can Read
Structured reviews, complete profiles, consistent presence. The infrastructure that makes your reputation machine-readable.
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