Tier 5 -- Earned Media -- Entry
Be the name AI gives when someone asks for the best in town
Your next customer no longer scrolls ten blue links. They ask ChatGPT, Google AI, or their phone for the best in your city and call the one name that comes back. This campaign makes that name yours.
The moment that decides everything
Your next customer asks an AI assistant: “Who is the best [your service] near me?”
Industry research suggests roughly 85 percent of what AI assistants recommend comes from signals off your own website. A polished site alone does not get you named.
Local recommendations are won on signals you do not control: who is quoted in the “best of” roundups, how fresh and frequent your reviews are, and whether the local press and directories agree on who you are.
When the machine names one business, the rest of the page stops mattering. Second place is invisible.
What it does for you
The work, and what you get from it
›Placement in the local “best of” roundups and listicles
When AI summarizes “top [service] in [city],” it quotes those lists. Get into them and you get named, automatically, every time someone asks.
›Google Business Profile and map-pack authority signals
The profile that wins local AI answers is the one with the strongest, most consistent signals. We strengthen the exact ones the machines weigh.
›A review engine that drives volume and recency
Review count and freshness is the single heaviest local trust signal. More recent five-star reviews means more recommendations and more walk-in trust before the call.
›Local press, community, and sponsorship mentions
Every credible local mention tells the machine you are a real, rooted part of the community, not just another listing. That is what tips a tie in your favour.
›Citation and NAP consistency across local directories
When your name, address, and phone match everywhere, AI trusts the data and surfaces you with confidence instead of hedging.
›Reclamation of unlinked mentions
People already mention you online without crediting you properly. We turn those into clean, countable authority signals you are currently leaving on the table.
Entry
Hyperlocal service business
CAD. Month-to-month after a 90-day commitment.
Book a scoping callOne business per industry, per city. When I am building your local dominance, your direct competitors cannot hire me.
What I run every month
- ›Outreach to 10+ local and regional “best of” roundups each month
- ›Monthly Google Business Profile optimization and post cadence
- ›Review-request system set up and run (volume + recency)
- ›Local citation and directory consistency cleanup
- ›Local press and community-mention outreach
- ›Unlinked-mention reclamation
- ›Monthly one-page report: where you got named and what moved
Best fit if
- ✓You serve a defined city or region (trades, clinics, med spas, law, dental, restaurants, vets)
- ✓Most of your revenue comes from “near me” demand
- ✓You already do good work and reviews back it up
Different business?
The same machine, scoped to your model
Ready to be the name AI recommends?
Thirty minutes to scope your off-site gap and confirm this is the next-best dollar for your situation. No pressure.
Book a scoping call