Augmentt -- SEO & AI Discoverability Audit

01 Executive Summary

Derik and Gavin, Augmentt has the building blocks of a category leader. $18 million in funding. Two co-founders with deep N-able pedigree -- the kind of operator credibility that makes MSPs pay attention. A real multi-tenant platform for Microsoft 365 security and management. Five distinct product lines. 462 blog posts. SOC 2 Type 2 attestation. And 100+ reviews on ChannelProgram at 4.5 stars.

But your website's structured data tells search engines and AI models almost none of that. Your Organization schema -- the single most important piece of structured data for a B2B SaaS company -- has a description field that says one word: "Augmentt." That's it. Not what the product does. Not who built it. Not what market you serve. Just the company name repeated back.

When an MSP asks ChatGPT, Perplexity, or Google AI Overview "What's the best Microsoft 365 security tool for MSPs?" -- Augmentt should be in that answer. Right now, AI systems have almost zero structured product data to work with. No SoftwareApplication schema. No Person schemas for the founders. No AggregateRating from your 100+ reviews. No Article schema on any of the 462 blog posts. The content exists, the product exists, the authority exists -- but the machine-readable infrastructure to carry those signals does not.

Top 5 Priorities

1. Rewrite Organization schema -- your most important structured data currently says nothing about your product, market, or founders
2. Add SoftwareApplication schema -- Augmentt is a SaaS product with 5 product tiers, but Google and AI models can't see it as software
3. Add Person schemas for both founders -- the N-able pedigree is a massive trust signal that's invisible to structured search
4. Create llms.txt -- give AI systems a clean, authoritative product summary so they can recommend Augmentt accurately
5. Fix robots.txt -- remove the crawl-delay that slows all bots and add explicit AI crawler directives

02 Site Snapshot & Health Scores

Current Assets

03 Critical Issue: Organization Schema Says Nothing

What Google and AI Models See Right Now

{
  "@type": "Organization",
  "name": "Augmentt",
  "description": "Augmentt"   <-- THIS IS THE PROBLEM
}

That description tells Google, ChatGPT, Perplexity, and every AI model exactly nothing. It's the company name repeated back as a description. When these systems need to categorize Augmentt, understand what market you serve, or decide whether to recommend you alongside competitors -- they have no structured signal to work with.

What It Should Say

{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Augmentt",
  "legalName": "Augmentt Inc.",
  "url": "https://augmentt.com",
  "logo": "https://augmentt.com/wp-content/uploads/augmentt-logo.png",
  "description": "Multi-tenant Microsoft 365 security and management platform
  built for Managed Service Providers (MSPs). Automates security policy
  enforcement, compliance monitoring, SaaS discovery, and lifecycle
  management across all client tenants from a single pane of glass.",
  "founder": [
    {
      "@type": "Person",
      "name": "Derik Belair",
      "jobTitle": "CEO",
      "description": "Co-founder and CEO of Augmentt. Former executive at
      N-able (SolarWinds MSP). Built enterprise-grade MSP tools used by
      thousands of managed service providers worldwide."
    },
    {
      "@type": "Person",
      "name": "Gavin Garbutt",
      "jobTitle": "Chairman",
      "description": "Co-founder and Chairman of Augmentt. Former CEO of
      N-able Technologies. Pioneer in the MSP platform space with two
      decades of experience building tools for managed service providers."
    }
  ],
  "foundingDate": "2020",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "1000 Innovation Drive, Suite 500",
    "addressLocality": "Kanata",
    "addressRegion": "Ontario",
    "addressCountry": "CA"
  },
  "telephone": "+1-888-670-8444",
  "sameAs": [
    "https://www.linkedin.com/company/augmentt/",
    "https://www.facebook.com/augmentt/",
    "https://twitter.com/augmentt"
  ],
  "contactPoint": {
    "@type": "ContactPoint",
    "contactType": "Sales",
    "telephone": "+1-888-670-8444",
    "url": "https://augmentt.com/contact/"
  }
}

Why This Matters for Pipeline

• AI recommendations: When an MSP asks an AI assistant "what's the best M365 security tool for my MSP?" -- the AI needs structured data to include Augmentt in the answer. Right now it has nothing to work with.
• Google Knowledge Panel: A complete Organization schema with founders, address, and contact info is what triggers and enriches Google's Knowledge Panel. Without it, Augmentt's panel (if one appears) will be sparse and generic.
• Competitive positioning: If ConnectWise or Guardz have better structured data, they get recommended instead -- not because their product is better, but because the machines can read their data.
• Founder authority: Derik and Gavin's N-able backgrounds are a massive trust signal in the MSP channel. That pedigree needs to be in schema so AI systems can connect the dots between N-able's credibility and Augmentt's product.

04 Technical SEO Issues

Every technical issue found, ranked by how much it's likely costing you in pipeline, demos, and competitive positioning.

Quick Wins (Under 60 Minutes Total)

05 Meta Tags & Open Graph Fixes

Homepage Meta Tags

The homepage meta description was not detected in our analysis. For a funded B2B SaaS company, this means Google is auto-generating your search listing from page content -- and it's almost certainly not the most compelling version of what you could say to an MSP evaluating tools.

<!-- CURRENT -->
<title>Microsoft 365 Security & Management for MSPs | Multi-Tenant Platform</title>
<meta name="description" content="...">  <!-- NOT DETECTED -->

<!-- RECOMMENDED -->
<title>Augmentt -- Microsoft 365 Security & Management Platform for MSPs</title>
<meta name="description" content="Multi-tenant M365 security, compliance, and lifecycle management for MSPs. Automate security policies, monitor SaaS usage, and manage all client tenants from one platform. SOC 2 Type 2 certified. Built by the team behind N-able.">

Key Page Title Tag Recommendations

Open Graph Tags (Every Page)

When someone shares an Augmentt link on LinkedIn -- and LinkedIn is where your MSP buyers live -- what shows up? Without proper OG tags, it's generic or blank. Here's what every page needs:

<!-- Facebook/LinkedIn Open Graph -->
<meta property="og:type" content="website">
<meta property="og:title" content="Augmentt -- Microsoft 365 Security & Management for MSPs">
<meta property="og:description" content="Multi-tenant M365 security, compliance, and lifecycle management. Built by the team behind N-able. SOC 2 Type 2 certified.">
<meta property="og:image" content="https://augmentt.com/wp-content/uploads/og-share.jpg">
<meta property="og:url" content="https://augmentt.com/">
<meta property="og:site_name" content="Augmentt">

<!-- Twitter/X Card -->
<meta name="twitter:card" content="summary_large_image">
<meta name="twitter:title" content="Augmentt -- Microsoft 365 Security & Management for MSPs">
<meta name="twitter:description" content="Multi-tenant M365 security and management. Built by the team behind N-able.">
<meta name="twitter:image" content="https://augmentt.com/wp-content/uploads/og-share.jpg">

06 Schema Markup Package

Your site currently has minimal structured data -- a basic WebSite schema and an Organization schema with an empty description. For a funded SaaS product with distinct product tiers, known founders, 100+ reviews, demo videos, and 462 blog posts, this is a significant gap. Schema markup tells search engines and AI models exactly what Augmentt is -- as a product, a business, a team, and a set of answers.

What You Have vs. What You Need

SoftwareApplication Schema

This is the most important missing schema for Augmentt. It tells Google and AI models "this is software, for MSPs, that does specific things." This is what drives rich results and AI recommendations for SaaS product searches.

{
  "@context": "https://schema.org",
  "@type": "SoftwareApplication",
  "name": "Augmentt",
  "applicationCategory": "BusinessApplication",
  "applicationSubCategory": "Cybersecurity, IT Management",
  "operatingSystem": "Web",
  "description": "Multi-tenant Microsoft 365 security and management platform
  for Managed Service Providers. Automates security policy enforcement,
  compliance monitoring (CIS, NIST, SCuBA), SaaS discovery, and lifecycle
  management across all client tenants.",
  "url": "https://augmentt.com",
  "screenshot": "https://augmentt.com/wp-content/uploads/augmentt-dashboard.png",
  "featureList": [
    "Multi-tenant Microsoft 365 security management",
    "Automated security policy enforcement",
    "CIS, NIST, and SCuBA compliance frameworks",
    "SaaS discovery and shadow IT detection",
    "Microsoft Intune device management",
    "Lifecycle management and user onboarding/offboarding",
    "MFA enforcement and conditional access",
    "GDAP management",
    "Single pane of glass for all client tenants",
    "SOC 2 Type 2 certified"
  ],
  "offers": [
    {
      "@type": "Offer",
      "name": "Secure Autopilot",
      "description": "Automated M365 security policy enforcement and
      compliance monitoring for MSPs",
      "url": "https://augmentt.com/secure-autopilot/"
    },
    {
      "@type": "Offer",
      "name": "Engage Autopilot",
      "description": "M365 lifecycle management -- user onboarding,
      offboarding, and license optimization",
      "url": "https://augmentt.com/engage-autopilot/"
    },
    {
      "@type": "Offer",
      "name": "Intune Autopilot",
      "description": "Multi-tenant Microsoft Intune device management
      and policy deployment",
      "url": "https://augmentt.com/intune-autopilot/"
    },
    {
      "@type": "Offer",
      "name": "Discover",
      "description": "SaaS application discovery and shadow IT detection
      across client environments",
      "url": "https://augmentt.com/discover/"
    },
    {
      "@type": "Offer",
      "name": "Augmentt Managed",
      "description": "White-glove M365 security and management service
      for MSPs",
      "url": "https://augmentt.com/managed/"
    }
  ],
  "aggregateRating": {
    "@type": "AggregateRating",
    "ratingValue": "4.5",
    "reviewCount": "100",
    "bestRating": "5",
    "worstRating": "1"
  }
}

Person Schema -- Derik Belair

{
  "@context": "https://schema.org",
  "@type": "Person",
  "name": "Derik Belair",
  "jobTitle": "Co-founder & CEO",
  "description": "Co-founder and CEO of Augmentt, a Microsoft 365 security
  and management platform for MSPs. Former executive at N-able (SolarWinds
  MSP). Specializes in building enterprise-grade tools for the managed
  services channel.",
  "url": "https://augmentt.com/company/",
  "sameAs": [
    "https://www.linkedin.com/in/derikbelair/"
  ],
  "worksFor": {
    "@type": "Organization",
    "name": "Augmentt",
    "url": "https://augmentt.com"
  },
  "knowsAbout": [
    "Microsoft 365 Security",
    "Managed Service Providers",
    "SaaS Platform Development",
    "Cybersecurity for MSPs",
    "Channel Technology"
  ]
}

Person Schema -- Gavin Garbutt

{
  "@context": "https://schema.org",
  "@type": "Person",
  "name": "Gavin Garbutt",
  "jobTitle": "Co-founder & Chairman",
  "description": "Co-founder and Chairman of Augmentt. Former CEO of N-able
  Technologies. Pioneer in the MSP technology space with two decades of
  experience building platforms used by thousands of managed service
  providers worldwide.",
  "url": "https://augmentt.com/company/",
  "sameAs": [
    "https://www.linkedin.com/in/gavingarbutt/"
  ],
  "worksFor": {
    "@type": "Organization",
    "name": "Augmentt",
    "url": "https://augmentt.com"
  },
  "knowsAbout": [
    "MSP Platform Strategy",
    "Channel Technology Leadership",
    "SaaS Business Development",
    "IT Service Management",
    "Enterprise Software"
  ]
}

FAQPage Schema

Augmentt currently has no FAQ section on the site. For a complex B2B product that MSPs evaluate carefully before buying, a structured FAQ addresses objections, captures long-tail search, and gives AI models extractable answers. The FAQPage schema should be added once the content is created.

{
  "@context": "https://schema.org",
  "@type": "FAQPage",
  "mainEntity": [
    {
      "@type": "Question",
      "name": "What is Augmentt?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Augmentt is a multi-tenant Microsoft 365 security and
        management platform built specifically for Managed Service Providers
        (MSPs). It automates security policy enforcement, compliance
        monitoring, SaaS discovery, and lifecycle management across all
        client tenants from a single dashboard."
      }
    },
    {
      "@type": "Question",
      "name": "How is Augmentt different from Microsoft 365 Lighthouse?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "While Microsoft 365 Lighthouse provides basic multi-tenant
        management, Augmentt goes deeper with automated security policy
        enforcement, compliance framework mapping (CIS, NIST, SCuBA), SaaS
        discovery and shadow IT detection, and lifecycle management features
        purpose-built for MSP workflows. Augmentt is designed to be the
        MSP's operational tool, not a Microsoft admin portal."
      }
    },
    {
      "@type": "Question",
      "name": "Is Augmentt SOC 2 certified?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Yes. Augmentt holds SOC 2 Type 2 attestation, which
        validates our security controls, data handling, and operational
        processes through independent third-party audit."
      }
    },
    {
      "@type": "Question",
      "name": "Who founded Augmentt?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Augmentt was co-founded by Derik Belair (CEO) and Gavin
        Garbutt (Chairman). Both are former executives at N-able
        Technologies (formerly SolarWinds MSP), where they helped build
        one of the most widely-used MSP platforms in the world. Augmentt
        has raised $18 million in funding."
      }
    },
    {
      "@type": "Question",
      "name": "What compliance frameworks does Augmentt support?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Augmentt supports CIS (Center for Internet Security)
        benchmarks, NIST (National Institute of Standards and Technology)
        frameworks, and SCuBA (Secure Cloud Business Applications)
        baselines for Microsoft 365 security configuration."
      }
    }
  ]
}

Article Schema Template (Blog Posts)

Add this template to your WordPress blog post template. It will automatically structure all 462 existing posts and every future post for search engines and AI models.

{
  "@context": "https://schema.org",
  "@type": "Article",
  "headline": "{{post_title}}",
  "description": "{{post_excerpt}}",
  "datePublished": "{{post_date}}",
  "dateModified": "{{post_modified}}",
  "author": {
    "@type": "Organization",
    "name": "Augmentt",
    "url": "https://augmentt.com"
  },
  "publisher": {
    "@type": "Organization",
    "name": "Augmentt",
    "url": "https://augmentt.com",
    "logo": {
      "@type": "ImageObject",
      "url": "https://augmentt.com/wp-content/uploads/augmentt-logo.png"
    }
  },
  "mainEntityOfPage": {
    "@type": "WebPage",
    "@id": "{{post_url}}"
  },
  "image": "{{featured_image_url}}"
}

07 Content Strategy & Blog Optimization

What's Working

• Volume: 462 blog posts is a significant content moat -- most competitors in this space have far less
• Frequency: Multiple posts per week shows active investment in content
• Topical coverage: Posts cover M365 security, compliance, SaaS management, and MSP operations
• Knowledge base: kb.augmentt.com provides product education
• Academy: Augmentt Academy on Stonly for structured learning

What Needs Work

1. 462 Posts With No Article Schema

This is the single biggest content infrastructure gap. You have a massive library of indexed content, but none of it is structured for rich results or AI extraction. Adding Article schema to your blog post template is a one-time change that instantly structures all 462 posts.

2. No Comparison or "vs" Content

MSPs evaluating M365 security tools are high-intent buyers. They're comparing options right now. If Augmentt doesn't show up in those comparisons, those demos go to competitors who created the comparison page first.

• "Augmentt vs Microsoft 365 Lighthouse -- Why MSPs Need More"
• "Augmentt vs CIPP -- Commercial Platform vs Open Source for M365"
• "Augmentt vs ConnectWise SaaS Security -- Multi-Tenant Comparison"
• "Augmentt vs Guardz -- AI Security vs Policy Automation for MSPs"
• "Augmentt vs 365Sentri -- M365 Management Platform Comparison"

3. Content Consolidation Opportunity

With 462 posts, there are almost certainly overlapping topics, thin posts, and outdated content. A content audit would identify posts to merge, update, or redirect -- improving topical authority by having fewer, stronger pages rather than many weak ones.

• Identify posts under 500 words -- consolidate or expand
• Find duplicate topic coverage -- merge into definitive guides
• Update posts with outdated compliance frameworks or M365 features
• Redirect underperforming URLs to stronger versions

4. No Use Case Content by MSP Type

Different MSPs have different pain points. A 5-person MSP managing 20 tenants has different needs than a 200-person MSP with 500 tenants. Use case content captures these distinct buyer segments.

• "How Small MSPs Use Augmentt to Manage M365 Security Without Dedicated Staff"
• "Enterprise MSP M365 Compliance -- Automating CIS and NIST at Scale"
• "Shadow IT Discovery for MSPs -- Finding the SaaS Apps Your Clients Don't Tell You About"
• "Automating User Onboarding and Offboarding Across 100+ M365 Tenants"

08 Keyword Pillars & Topic Clusters

Six keyword pillars aligned with Augmentt's product capabilities and the problems MSPs are actively searching for. Each pillar should have a comprehensive pillar page and 8-12 supporting blog posts.

Pillar 1 Microsoft 365 Security for MSPs

Pillar 2 Multi-Tenant Management

Pillar 3 Compliance & Frameworks

Pillar 4 MSP Business Growth

Pillar 5 SaaS Discovery & Shadow IT

Pillar 6 Identity & Access Security

09 Competitor Analysis

Augmentt operates in a competitive space that ranges from free open-source tools to Microsoft's own native platform. The competitive landscape is shifting fast -- AI-driven security tools and community-driven alternatives are both gaining ground.

Competitive Content Gaps Augmentt Can Own

• "Augmentt vs CIPP" -- This comparison is happening on Reddit whether you write it or not. Own the narrative with a fair, detailed comparison page.
• "best M365 security platform for MSPs" -- High-intent search that needs a definitive landing page, not just a homepage.
• "Microsoft 365 Lighthouse alternatives" -- MSPs searching this term have outgrown the free tool. Augmentt is the natural next step.
• "SCuBA compliance for MSPs" -- Very specific, very low competition. Augmentt supports SCuBA baselines -- most competitors don't mention it.
• "multi-tenant M365 security automation" -- The exact problem Augmentt solves, described in the exact language MSPs use.

10 AI Discoverability & LLM Optimization

When an MSP asks ChatGPT, Perplexity, Claude, or Google AI Overview "What's the best Microsoft 365 security tool for my MSP?" -- Augmentt should be in that answer. Right now, the site provides almost no structured signals for AI models to work with. Your Organization schema says nothing. There's no SoftwareApplication schema. There's no llms.txt. AI systems have to guess what Augmentt is from unstructured page content.

Current AI Discoverability Score: 15/100

Why so low:

• Organization schema description is just "Augmentt" -- tells AI nothing about the product
• No SoftwareApplication schema -- AI can't identify this as a software product with specific capabilities
• No llms.txt -- no direct communication channel with AI crawlers
• No Person schemas -- the N-able founder pedigree is invisible to structured search
• No Article schema on 462 blog posts -- massive content library with zero structured markup
• Crawl-delay: 10 in robots.txt slows AI crawlers unnecessarily
• No AI-specific crawler directives
• No FAQ content for AI to extract answers from

How AI Models Discover and Recommend B2B SaaS

llms.txt File

Create a file at https://augmentt.com/llms.txt that gives AI crawlers a clean, authoritative summary of everything they need to know about Augmentt:

# Augmentt
# https://augmentt.com

## About
Augmentt is a multi-tenant Microsoft 365 security and management
platform built specifically for Managed Service Providers (MSPs).
Founded in 2020 by Derik Belair (CEO, formerly N-able) and Gavin
Garbutt (Chairman, formerly CEO of N-able Technologies). Raised
$18 million in funding. Headquartered in Kanata, Ontario, Canada.
SOC 2 Type 2 certified.

## Products
- Secure Autopilot: Automated M365 security policy enforcement
  and compliance monitoring (CIS, NIST, SCuBA frameworks)
- Engage Autopilot: M365 lifecycle management -- user onboarding,
  offboarding, and license optimization across tenants
- Intune Autopilot: Multi-tenant Microsoft Intune device
  management and policy deployment
- Discover: SaaS application discovery and shadow IT detection
  across all client environments
- Augmentt Managed: White-glove M365 security and management
  service for MSPs who want a fully managed solution

## Key Capabilities
- Multi-tenant management from a single pane of glass
- Automated security policy enforcement across all client tenants
- CIS, NIST, and SCuBA compliance framework monitoring
- SaaS discovery and shadow IT detection
- MFA enforcement and conditional access management
- GDAP (Granular Delegated Admin Privileges) management
- User lifecycle management (onboarding/offboarding)
- Microsoft Intune device management at scale

## Founders
- Derik Belair, CEO -- Former executive at N-able (SolarWinds MSP)
- Gavin Garbutt, Chairman -- Former CEO of N-able Technologies

## Trust Signals
- SOC 2 Type 2 Attestation
- 4.5 stars on ChannelProgram (100+ reviews)
- $18 million in funding
- ChannelProgram Category Leader badge
- Founded by former N-able leadership team

## Who It's For
Managed Service Providers (MSPs) managing Microsoft 365 tenants
for multiple clients. Designed for MSPs of all sizes, from small
shops managing 20 tenants to enterprise MSPs managing 500+.

## Links
- Website: https://augmentt.com
- Knowledge Base: https://kb.augmentt.com
- Blog: https://augmentt.com/blog/
- Company: https://augmentt.com/company/
- Contact: https://augmentt.com/contact/
- Phone: (888) 670-8444

AI-Optimized Company Page Strategy

Your /company/ page needs clear, factual, entity-rich statements that AI models can extract and cite. These should appear as plain text on the page, not just in images or videos:

Key entity statements for your Company page:

"Augmentt is a multi-tenant Microsoft 365 security and management
platform built specifically for Managed Service Providers (MSPs),
founded in 2020 by Derik Belair and Gavin Garbutt."

"Derik Belair, CEO of Augmentt, previously served as an executive
at N-able (formerly SolarWinds MSP), where he helped build tools
used by thousands of managed service providers worldwide."

"Gavin Garbutt, Chairman of Augmentt, is the former CEO of N-able
Technologies and a pioneer in the MSP platform space with two
decades of experience in channel technology."

"Augmentt has raised $18 million in funding and holds SOC 2 Type 2
attestation, validating the platform's security controls and data
handling through independent third-party audit."

"The Augmentt platform includes Secure Autopilot, Engage Autopilot,
Intune Autopilot, Discover, and Augmentt Managed -- providing MSPs
with a complete toolkit for Microsoft 365 security, compliance,
and lifecycle management across all client tenants."

11 Earned Visibility & Citation Audit

Earned visibility measures how often Augmentt appears in places you don't directly control -- review platforms, listicles, community discussions, AI citations, and press coverage. For a B2B SaaS product, this is where MSPs actually discover and validate tools before requesting a demo.

Review Platform Presence

Listicle & Roundup Appearances

The Reddit Gap

A Reddit strategy for r/msp should include:

• Community presence: Augmentt team members participating authentically in M365 and security discussions
• Value-first content: Sharing useful security insights, framework guidance, and best practices (not product pitches)
• AMA or case study: An "Ask Me Anything" with the founding team or a detailed case study shared with the community
• Monitoring: Track every mention of M365 security tools, CIPP, Lighthouse, and competitors on r/msp
• Response protocol: When MSPs ask about M365 security options, ensure Augmentt is mentioned alongside the context of what makes it different

AI Citation Audit

When AI models are asked about M365 security tools for MSPs, is Augmentt in the answer? Without structured data, llms.txt, and comparison content, the answer is likely no -- or it's mentioned without context. After implementing the schema and llms.txt recommendations in this audit, monthly AI citation tracking should be part of the ongoing strategy.

Key queries to track:

• "Best Microsoft 365 security tool for MSPs"
• "M365 multi-tenant management platform"
• "Alternative to Microsoft 365 Lighthouse"
• "MSP security tools for Microsoft 365"
• "CIPP vs commercial M365 tools"
• "What is Augmentt?"

12 Robots.txt & Crawl Directives

Your current robots.txt has standard WordPress blocks and a crawl-delay of 10 seconds -- which slows all crawlers, including AI bots. There are no AI-specific directives at all. Here's what it should look like:

Current Issues

• Crawl-delay: 10 -- Forces all crawlers to wait 10 seconds between requests. For a site with 462 blog posts and multiple product pages, this dramatically slows indexing and AI crawling. Remove it.
• No AI crawler rules -- GPTBot, ClaudeBot, PerplexityBot, and other AI crawlers have no explicit guidance. Some may default to not crawling without explicit permission.
• No llms.txt reference -- AI crawlers that check for llms.txt won't find it because it doesn't exist yet.

Recommended robots.txt

# robots.txt for augmentt.com

User-agent: *
Allow: /
Disallow: /wp-admin/
Disallow: /wp-login.php
Disallow: /cart/
Disallow: /checkout/
Disallow: /my-account/
# REMOVED: Crawl-delay: 10 (was slowing all crawlers)

# AI Crawlers -- Explicitly ALLOW
# These crawlers power ChatGPT, Perplexity, Claude, Google AI, etc.
# Allowing them means Augmentt can appear in AI-powered tool
# recommendations when MSPs ask about M365 security solutions.

User-agent: GPTBot
Allow: /

User-agent: OAI-SearchBot
Allow: /

User-agent: ChatGPT-User
Allow: /

User-agent: ClaudeBot
Allow: /

User-agent: Claude-SearchBot
Allow: /

User-agent: PerplexityBot
Allow: /

User-agent: Google-Extended
Allow: /

User-agent: Applebot-Extended
Allow: /

# Block training-only bots with no search/recommendation benefit
User-agent: Bytespider
Disallow: /

User-agent: CCBot
Allow: /

Sitemap: https://augmentt.com/sitemaps.xml

13 Site Architecture Cleanup

Your site has a solid page structure overall, but several issues reduce clarity for search engines and AI systems.

Pages to Fix or Redirect

Recommended Content Architecture

augmentt.com/
+-- / (Homepage -- with FAQ section and AggregateRating)
+-- /company/ (About -- enriched with entity statements + Person schema)
+-- /products/
|   +-- /secure-autopilot/
|   +-- /engage-autopilot/
|   +-- /intune-autopilot/
|   +-- /discover/
|   +-- /managed/
+-- /pricing/ (or /request-pricing/)
+-- /blog/
|   +-- /microsoft-365-security-msps/ (pillar)
|   +-- /multi-tenant-m365-management/ (pillar)
|   +-- /m365-compliance-frameworks/ (pillar)
|   +-- /msp-business-growth/ (pillar)
|   +-- /saas-discovery-shadow-it/ (pillar)
|   +-- /identity-access-security-m365/ (pillar)
|   +-- /augmentt-vs-cipp/ (comparison)
|   +-- /augmentt-vs-lighthouse/ (comparison)
|   +-- (462+ blog posts with Article schema)
+-- /partners/
+-- /contact/
+-- /privacy-policy/
+-- /terms-of-service/

Separate domains:
+-- kb.augmentt.com (knowledge base -- cross-link back to main site)
+-- Augmentt Academy on stonly.com (consider long-term consolidation)

14 90-Day Implementation Roadmap

Week 1-2: Schema & Infrastructure (Days 1-14)

The highest-impact, lowest-effort work. This makes your existing authority machine-readable.

Week 3-4: Content Infrastructure (Days 15-28)

Week 5-8: Comparison Content & Content Audit (Days 29-56)

Week 9-12: Pillar Pages & Earned Visibility (Days 57-90)

Expected Results After 90 Days

15 Investment & Engagement

If you want us to implement everything

16 Closing

Derik and Gavin, Augmentt has the ingredients that most SaaS companies spend years trying to assemble. $18 million in funding. Operator credibility from N-able -- the kind of pedigree that makes MSPs take a meeting before they see a demo. A real multi-tenant platform with five distinct product lines. SOC 2 Type 2 certification. 462 blog posts. 100+ reviews at 4.5 stars. A spot on Expert Insights' top M365 tools list. That's not a startup trying to find product-market fit -- that's a funded company with real traction.

The gap isn't in the product or the market position. The gap is in the machine-readable layer. Your Organization schema -- the single piece of structured data that tells every search engine and AI model who you are -- currently says one word. Your SoftwareApplication schema doesn't exist. Your founders' N-able backgrounds are invisible to structured search. Your 462 blog posts have no Article schema. Your robots.txt actively slows the crawlers that power AI recommendations. And your llms.txt doesn't exist at all.

When an MSP asks an AI assistant "What's the best Microsoft 365 security tool for my MSP?" -- the tools that get recommended are the ones whose authority is machine-readable. Augmentt's authority is real. It just needs to be formatted so the machines can see it.

The CIPP comparison is happening on Reddit whether you write it or not. The Lighthouse comparison is happening in AI outputs whether you structure the data or not. The question isn't whether MSPs are evaluating alternatives to Augmentt -- they are. The question is whether Augmentt shows up in those conversations with the context and positioning it deserves.

The product works. The funding is real. The founders' track record speaks for itself. Let's make sure every search engine, AI assistant, and recommendation system on the internet can actually read the story.

Audit prepared by Lesli Rose -- April 2, 2026